Crafting Connections

The building is the media headquarters for Tencent, demanding an distinctive design expressing Tencent’s values to its people and visitors. Conveying the brand of China’s largest technology company, public lobbies are designed as forums: there are lobbies at three different entries designed with consistent design language and materials palette, yet whose unique form and elements make the arrival experience different from the others.

The central core design integrates two intersecting spiral stairs with mezzanine platforms, for an informal and collaborative workplace destination. Together with the atrium architecture (by the building’s Dutch-based architect OMA) and meeting rooms, the design solution is both functional and iconic; the stair activation is more than simply a means of travel, it’s also a destination to meet.

At the base of the staircase lie discreet, enclosed meeting spaces that offer privacy. Ascending the staircase, each platform  widens to accommodate additional meeting rooms for planned gatherings and seating areas for more casual get-togethers. On every level, the seating configuration and design are different, conducive to varied forms of engagement or working styles, while at the very top are individual work spaces where staff can go to focus.

Tencent’s media headquarters provides its people with a flexible workplace that encourages movement, collaboration, and innovation.